A Star attraction at Gadget Show Live 2009
A Star attraction at Gadget Show Live 2009airspace – our video diary room, proved to be a big hit at the Gadget Show Live 2009 in Birmingham. With 30,000 visitors and 154 exhibitors filling the NEC, it was definitely the consumer event of the year!
The organisers, Upper Street Events, hired airspace to help them with the show’s evaluation. First, we worked on devising a useful set of questions for both visitors and exhibitors. From visitors, it was important to find out the most popular parts of the show, how much money were people prepared to spend and what they’d like to see next year. From exhibitors, we needed to know how successful the show had been and whether they’d exhibit again.
At the show, our airspace team spent two days inviting members of the public and exhibitors to air their views. Being a gadget itself, airspace was extremely popular with people often queuing up to get inside!
Within days the feedback from 186 people was edited and provided to the organisers, “Airspace provided The Gadget Show Live with a very different means of eliciting feedback from show visitors and exhibitors alike. The inflatable unit provided a suitably hi-tech space for Gadget Show fans to leave valuable opinions on the 2009 show and ideas for building an even bigger and better event in 2010.” Matt Hodgins, Upper Street Events.
Watch a sample of the Gadget Show Live feedback here.
Find out how airspace can help you to discover more, by visiting airspace homepage
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